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Sponsorship trends.

Launched fromto

Total raised: $345,175
Campaigns: 340
Raised $100+ of measured: 20%

Raised $100+ is out of the 235 campaigns that state an amount we can put in USD. When a site stops updating, its last figure and date stay in the totals.

#1@motionbynickThe Million Dollar Toilet.$127,500Site displayed
#2@marclouEvery muscle has a price.$112,000Paid
#3@0x_ultraFifteen cigarette packs at Token2049.$13,094Paid
#4@dagorenoufA wedding suit sponsored by 26 startups.$11,149Creator reported
#5@vanshuETHOne dress. Thirteen brands.$9,200Site displayed
#6@VynseDevA MacBook, covered in brands.$8,869Site displayed
#7@kylerblueA suitcase around the world.$6,267Site displayed
#8@EarthDeFIREThe first crypto wedding in Asia.$6,000Creator reported
#9@winternetAn Ironman, fully sponsored.$5,750Committed
#10@im_bulentNineteen slots on a Tesla Model Y sold before it is bought.$5,017Site displayed

Overall market

How big is this, and where.

Patterns in campaigns.

Counts across the selected campaigns. Open a row for who.

36selling something they don’t own yetview
89built around an eventview
125inspired by another campaign in this indexview
11sold every placementview
22raised $1,000 or moreview
156by a creator with under 1K followersview
125show $0 raised on a live siteview
2open, with no new money in the last 3 daysview
36never shared a raised amountview
5raising for a charityview
20campaign site no longer loadsview
8launch post no longer on Xview
3launch post deletedview

New campaigns by day

290 of 340 campaigns have a dated launch post. 31 proposals and 19 without a dated post are not counted.

new campaignsNov 6

UTC dates · This index’s tracked sample. Select a day for the campaigns.

Nov 6No tracked launchesSourced campaign launch dates · Nov 6, 2026

All values & sources · 98 days

Where they are.

The place first recorded for each creator, from X’s About this account panel. X reports a region when it cannot resolve a country.

India87$4,206
United States59$152,968
Spain13$4,683
France12$25,052
South Asia12$9,235
Canada10$660
United Kingdom10$4,276
Germany9$407

Raised per country

United States47 of 59 with recorded amounts · median $0 · top $127,500$152,968
Australasia (region)1 of 2 with recorded amounts · top $112,000$112,000
France9 of 12 with recorded amounts · top $11,149$25,052
Southeast Asia (region)3 of 4 with recorded amounts · top $13,094$13,094
South Asia (region)9 of 12 with recorded amounts · top $9,200$9,235
Thailand1 of 2 with recorded amounts · top $6,000$6,000
Spain7 of 13 with recorded amounts · top $4,683$4,683
United Kingdom5 of 10 with recorded amounts · top $4,081$4,276
India60 of 87 with recorded amounts · median $0 · top $1,550$4,206
Denmark1 of 1 with recorded amounts · top $3,170$3,170

App store

Which store the creator connected X through, 333 of 340 known. Dollars raised.

iOS178 of 261 with recorded amounts · median $0 · top $127,500 · 19% raised $100+$331,800
Android45 of 65 with recorded amounts · median $0 · top $8,869 · 16% raised $100+$12,043
Web5 of 7 with recorded amounts · top $134$134

Buyers and sellers

28 brands whose own site states a headquarters, 28 placements. 9 of those placements stayed in the buyer’s own country.

Where buyers are
United States6
Argentina4
India3
Singapore2
Australia2
Canada2
Belgium1
Japan1

Where they bought from
Argentina4
Spain4
United States4
Canada4
United Kingdom3
Australasia3
Switzerland2
South Asia1

Where the campaigns live.

The trend is turning into infrastructure. Count of campaigns by where the offer is hosted.

Own domain127
No site, dms only114
BrandMyLaptop listing43
A .lol domain41
Vercel or Netlify subdomain15

How they sell

Auction, highest bid wins148
Fixed price90
Price not stated102

Results

Who raised what.

$ raised by campaign

Every campaign, in launch order or by the audience it reached. Select a bar for the source.

Order by

Scroll across to see every campaign. Select a bar or use Tab for the figures and source.

All values & sources · 340 campaigns

Surfaces.

What the ads go on. Every campaign by the surface it sells, sized by count; tap one to see who raised what. Below it, dollars and placements taken by the five surface families, in USD at current rates. Open a row for the surfaces inside it.

Laptop (77)$21,345 · 14 of 77 raised $100+

Car (32)$8,493 · 4 of 32 raised $100+

Shirt (28)$1,200 · 1 of 28 raised $100+

Phone (24)$1,801 · 2 of 24 raised $100+

Outfit (24)$589 · 3 of 24 raised $100+

Body (24)$124,045 · 4 of 24 raised $100+

Dress (17)

Tattoo (14)

Forehead (11)$660 · 1 of 11 raised $100+

Wall (11)$502 · 1 of 11 raised $100+

Other (11)$295 · 1 of 11 raised $100+

Bag (10)$157 · 0 of 10 raised $100+

Hoodie (10)$0 · 0 of 10 raised $100+

Suitcase (9)

Suit (7)

Bike (6)

Motorcycle (4)

Nails (4)

Pet (4)

Bottle (4)

Van (3)

Toilet (2)

Cigarettes (1)

Tank (1)

Fridge (1)

Guitar (1)

Dollars and placements taken

$173,658
$113,665
$41,089
$8,493
ContentPlacements inside videos, streams and digital models · 11 of 23 with recorded amounts · 2% of observed money · 0% of placements taken (0 of 12, 1 campaign)$8,270

Launch views per campaign

Body45 launch posts118,373
Objects124 launch posts95,108
Clothing85 launch posts63,166
Vehicles43 launch posts24,798
Content23 launch posts19,564

Share with a website

Objects112 of 141 have a site79%
Vehicles32 of 43 have a site74%
Clothing57 of 88 have a site65%
Content12 of 23 have a site52%
Body13 of 45 have a site29%

Raised by following.

Dollars raised by the creator’s current follower count, USD at current rates.

Under 1K followers0 of 2 measured · recorded amounts unavailable$0
1K to 10K1 of 6 measured · 0 of those raised $100+$0
10K to 100K0 of 0 measured · recorded amounts unavailable$0
100K and up0 of 0 measured · recorded amounts unavailable$0

Selling

Does the inventory move.

Supply vs. demand

How much of the available ad space has been taken?

6 of 468 placements taken

1% filled across the 15 campaigns that publish a placement count of 1,000 or fewer

Campaigns by share of placements taken

14 of 15 have no placements taken.

15 campaigns with published inventory · 325 without comparable inventory

All values & sources · 340 campaigns

Days to sell out.

From the launch post to the day the index recorded every placement gone. The smallest following among them was 50; 10 of 10 sold through their own site.

@YoussBimTwelve logo spots on one white tee at Wave by Vento. · 50 followers · own site3days$1,104raised
@vanshuETHOne dress. Thirteen brands. · 8.3K followers · own site5days$9,200raised
@marclouEvery muscle has a price. · 397K followers · own site9days$112,000raised
@anniemaisocialTen brands on a Boston-bound laptop. · 11K followers · own site12days$4,081raised
@0x_ultraFifteen cigarette packs at Token2049. · 52K followers · own site14days$13,094raised
@0xhypebaeA dress for Hyperliquid. · 2.2K followers · own site15daysNot reportedraised
@realririfishThirteen logo spots on a Token2049 dress. · 12K followers · own site15days$3,250raised
@alexii_9Ten fingernails held until outbid. · 1.5K followers · own site19days$40raised
@giuthegingerA laptop for the next creator season. · 11K followers · own site20days$4,683raised
@winternetAn Ironman, fully sponsored. · 30K followers · own site21days$5,750raised

Campaign progress by age

Placements taken across each age group, as they stand today.

Tap a bar for exact figures and sources.

Counts below each age: campaigns with reported inventory.

0–2 days0 campaigns

—No data

3–6 days0 campaigns

—No data

7–13 days0 campaigns

—No data

14+ days15 campaigns

1%6 / 468 taken

All values & sources · 15 campaigns

Attention

Does reach turn into money.

Reach and money, campaign by campaign.

Every campaign with a counted launch post. Followers are the count at launch where the creator stated it, otherwise when the index first saw them. Dollars per 1K views describe these campaigns, not advertiser returns.

Order by

320 of 340 campaigns have a counted launch post; 216 of those have a recorded amount.

Campaign	Launch views	Followers	Raised · USD	$ per 1K views	Views per follower
@VynseDevA MacBook, covered in brands.	10.4M	1.4Kfollowers at launch	$8,869	$0.85	7,422x
@marclouEvery muscle has a price.	5M	396.6Kfollowers when indexed	$112,000	$22.38	13x
@divvsaxenaThirty days of wearing brands.	2.6M	3.7Kfollowers at launch	$360	$0.14	702x
@vanshuETHOne dress. Thirteen brands.	1.5M	8.3Kfollowers when indexed	$9,200	$6.13	182x
@zNunoTeixeiraTwelve spots on a 1974 Datsun 100A.	520K	150followers when indexed	$29	$0.06	3,467x
@motionbynickThe Million Dollar Toilet.	390K	16Kfollowers when indexed	$127,500	$326.91	24x
@winternetAn Ironman, fully sponsored.	287.1K	29.9Kfollowers when indexed	$5,750	$20.03	10x
@realririfishThirteen logo spots on a Token2049 dress.	251.3K	11.6Kfollowers at launch	$3,250	$12.93	22x
@Nick_333chTwenty-one logo spots on a 3D face.	181K	1.1Kfollowers when indexed	$660	$3.65	163x
@B_doong2daddyCybertruck tailgate, one weekly auction at a time.	142.6K	2.3Kfollowers when indexed	No comparable figure	—	62x

Most seen, least paid.

Launch posts seen 20,000 times or more that raised under $100.

@zNunoTeixeiraTwelve spots on a 1974 Datsun 100A.520KviewsClosed with little sold
@mattmerrick16Nine spots on a backpack commuting through NYC.131KviewsAuction still open
@kkartikk_Kkartikk_ sells logo spots on the case of his upcoming iPhone Duo starting at $5.96KviewsAuction still open
@sarthakguptadevThirty-seven sticker spots on an iPhone not yet owned.96KviewsAuction still open
@0xNairolfFive numbered spots on a stick figure.83KviewsClosed with little sold
@MdrBwlDigital ads on 3D models.51KviewsClosed with little sold
@fahnx8Ten lid spots on a Razer laptop carried around Mauritius.38KviewsClosed with little sold
@mahanot_dikshitFront of a T-shirt for 365 days, one brand.37KviewsAuction still open

Spread

How the idea travels.

Who inspired whom.

@marclou402K followers · Sep 8 · 5M views · $112,000 raised18 inspired

@dagorenouf130K followers · $11,149 raised2 inspired

@sarthakguptadev1.3K followers · Aug 27 · 96K views · $0 raised1 inspired

@ABS22502

@winternet30K followers · Aug 26 · 287K views · $5,750 raised1 inspired

@jconnorholliman

By launch week.

Campaigns that started each week, how many trace back to each root, and how many of that week’s campaigns are now closed or on a dead site.

Week of	Launched	after @vanshuETH	after @marclou	after @VynseDev	after @coinempress	Closed or dead
Sep 7	47		7			3 of 47 · 6%
Sep 14	96	15	7	6	1	24 of 96 · 25%
Sep 21	13					2 of 13 · 15%
Sep 28	8					0 of 8
Oct 5	3	1				0 of 3
Oct 12	4	1				0 of 4

What gets worn next.

Campaigns built around an event and date.

Nov 11Web3Week Asia · Jakarta
- @xgfa16
Dec 20Bengaluru Half Marathon · Bengaluru
- @bhavya_gor

What goes with money

Which choices sit beside a sale, and which brands bought.

What goes with money.

Share of measured campaigns that raised $100 or more, split one choice at a time. A campaign is measured when its site or a reviewed report states an amount, so a side with few measured campaigns says so instead of a percentage. These are co-occurrences in this index, not causes.

A website25%Has one · 43 of 174 measured (226 total)5%No site · 3 of 61 measured (114 total)
Pricing20%Auction · 21 of 103 measured (148 total)20%Fixed price · 15 of 75 measured (90 total)
Auction rule40%Takeover doubles the price · 4 of 10 measured (15 total)18%Plain auction · 17 of 93 measured (133 total)
An event to wear it at20%Tied to one · 7 of 35 measured (76 total)20%No event · 39 of 200 measured (264 total)
Refund if outbid29%Promised · 4 of 14 measured (18 total)19%Not mentioned · 42 of 221 measured (322 total)
Timing18%Launched in August · 15 of 82 measured (108 total)20%September or later · 31 of 153 measured (232 total)
Following43%10k+ followers · 15 of 35 measured (43 total)16%Under 10k · 31 of 198 measured (295 total)

Which floor price goes with money.

The lowest price in each campaign’s ask. The bar is the share of measured campaigns in that band which raised $100 or more.

$1 to $919 campaigns ask this · 1 of 14 with a known amount raised $100+7%
$10 to $9943 campaigns ask this · 9 of 32 with a known amount raised $100+28%
$100 to $99965 campaigns ask this · 12 of 48 with a known amount raised $100+25%
$1,000 and up30 campaigns ask this · 6 of 22 with a known amount raised $100+27%

Which brands bought.

152 named sponsors across 179 placements reported sold by campaign sites. Totals shown in USD. Payments and delivery have not been independently verified.

Browse the full brands & entities index →Includes bids and other relationships, with separate evidence labels.

Bids, creator-owned placements and unsupported links are excluded. Amounts retain their original currency in the sources above.

About the numbers

Raised uses each campaign’s latest recorded website figure: payments, bids, reservations, or reported totals. The combined total includes these different definitions and is not verified revenue. Select a campaign for its original definition, source and date. Creator-owned bids, tokens, votes, proposals, and conflicting totals are excluded from dollar charts. A dash is unknown; zero is a reported zero.

Placements taken includes sold, booked, and claimed space, with known creator-owned placements excluded. Missing inventory is excluded from both sides of the ratio. Age groups compare different campaigns today, not the same campaigns over time. Followers are current counts; impressions are public views of the original tweet. Dollars per impression or follower describe these campaigns, not advertiser returns or a conversion rate.

Amounts in USD. Rates: Kraken · checked Nov 6, 17:00 UTC · updates every 5 min. Original amounts stay beside each estimate.Sources and definitions

See the newest campaigns Browse the index

2003→2026

See the original body sponsoring campaigns.

From forehead auctions to sponsored shirts. Explore the earlier waves.

foreheADSIWearYourShirt